SPRING 2024 CLIENTS
Impact
The Athentic Brewing Co. Consulting team worked to research the viability and logistics behind potential solar panel installation, evaluate the current energy use, assess the heating and AC units with cost analysis and replacement strategy, and calculate the current estimated spend per unit. They also developed water conservation strategies along with best practices to mitigate environmental degradation
Consulting Team
Kira Haviland
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Andrew Vignone
Praneet Venigalla
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Matthew Zimmerman
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Isa Padilla
Brewing Company
Athentic's mission is "to celebrate our roots, enjoy the present, and cultivate a beer community based on quality products and neighborhood involvement. We dedicate ourselves to being authentic to our city and to work hard to create the types of beers Athens deserves."
Promotional Company
Athens Update is a promotional company on Instagram and Facebook. The site holds an online only presence with over 14,000 followers. The goal of the company is to promote Athens weekly events, food, drinks, and live music.
Impact
Our Athens Update Consulting team discovered compelling sustainable narratives within Athens. The team worked with local businesses to promote opportunities to contribute to environmental sustainability and engage with companies that incorporate sustainability into their strategy.
Consulting Team
Lucas Tatum
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Cayce Pyron
Megan Morris
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Bryant Corbin
Business Startup
“At OX SOX™, we don't believe in masking foot odor with harmful chemicals. Our natural, science-based approach eliminates odor at the source, leaving your feet smelling fresh and your mind at ease. Whether you’re a competitive athlete or just need fresh feet, OX SOX™ is the solution. We like to think of ourselves as the odor patrol of the sock world. While other brands turn a blind (and smelly) eye to foot stink, we're here to eliminate it once and for all” - Matthew Tesvich
Impact
The team worked to research and rebrand a new packaging design. They enhanced product presentation through a sensory-driven visual experience and brainstormed and designed internal packaging that added value to the customer. They included a cost-benefit analysis of different packaging types and researched unique donation opportunities for returned or exchanged socks. The team brainstormed marketing ideas to add value to already-existing sustainable sock qualities.
Consulting Team
Sibel Olcal​
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Siya Patel​
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Chloe Glover
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Kana Mullee
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Natalie Pfaffman
Impact
The team assessed takeout packaging and created a portfolio of easily accessible, sustainable alternatives. They analyzed appliances, light fixtures, heating, and cooling to identify areas for energy-saving and cost-saving improvements. The team researched and offered alternatives where improvement was possible and calculated current estimated spend per feature.
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Restaraunt
"We are so excited to be the one of the first board game cafes in the Southeast US! What is a board game cafe? It's a place you can go with family, friends, or even alone to choose from a selection of over 800 tabletop board and card games to play while you eat, drink, and be merry. The Rook & Pawn will serve food, coffee, tea, and spirits to enjoy while you play Candyland, Monopoly, Settlers of Catan, Twilight Imperium, or whatever game you like!" Rook and Pawn
Consulting Team
Tristan Wall​
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Anna Pachon
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Sarah Jane Eggers
Emani Clark​
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Anamika Sinha
Khushi Kapoor
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